| I try to write articles that will be of help to the business | | | | So be careful when choosing a business coach. Spend |
| owner and I believe this one will, too. It may sound a | | | | some time finding out about the person and ask |
| little self serving at times because, after all, I am a | | | | questions. See if there is rapport. See if the person |
| business coach. However, I get many questions and | | | | you are seeking as a coach understands the entire |
| there is some confusion as to what makes a good | | | | business process. Read what he or she has written. |
| business coach. | | | | Try and understand their philosophies on business. |
| Almost every life, fitness and spiritual coach out there | | | | In my opinion a good "Business Coach" should have a |
| who has at least one business person as a client has | | | | well rounded background in all areas of the business |
| now attached the "Business Coach" moniker to their | | | | process. That's why generalists, or General Managers, |
| list of services. Are they really business coaches? | | | | make good business coaches. A General Manager |
| Maybe some are. But most of them are life, fitness or | | | | who has been in different business situations like |
| spiritual coaches with a business client. And believe me | | | | turnaround, high growth, startup, etc will have |
| there is a difference. Another area of confusion are | | | | experience in planning and strategic goal setting, |
| the sales consultants or marketing experts or | | | | financial management, leadership and team building as |
| leadership counselors that are now calling themselves | | | | well as sales, marketing and customer service. There |
| business coaches. After all sales, marketing and | | | | is way more to a successful business than sales. |
| leadership are a huge part of your business. And don't | | | | Personally, I and other good coaches work with our |
| get me wrong, some of these are great business | | | | clients on 7 areas of business focus that, if mastered, |
| coaches with strong areas of expertise. Others are | | | | will go a long way to insuring a long term successful |
| great sales people or marketing people and lack the | | | | operation. |
| expertise to help in other important areas. | | | | |